Apple has stopped selling its products in Russia in reaction to the country’s invasion of Ukraine. In a statement shared with several media outlets, the company said that it had “stopped all exports into our sales channel in the country” last week, and the company has also taken additional measures affecting users of Apple services in Russia.

“We will continue to evaluate the situation and are in communication with relevant governments on the actions we are taking,” Apple said in the statement. The company has already restricted Apple Pay and other services in Russia, and the RT News and Sputnik apps have also been removed from the App Store outside of Russia.

Moreover, the company has disabled traffic and live incidents in Apple Maps in Ukraine in an effort to protect local citizens. Google has also taken a similar measure in Google Maps earlier this week, with live traffic features in Ukraine being temporarily disabled.

Slowly but surely, a global consensus is starting to emerge among big tech companies regarding the situation in Ukraine. This week, Meta, YouTube, and Tiktok have banned Russian news channels RT and Sputnik in Europe. Microsoft has also removed the RT app from the Microsoft Store, and according to Reuters, Google has now done the same with the RT and Sputnik apps on the Google Play Store in Europe.

If Apple went a step further by stopping sales of its products in Russia, the Ukrainian government is now pushing other tech companies to do the same. Mykhailo Fedorov, the Ukrainian Vice Prime Minister and Minister of Digital Transformation has published an open letter on Twitter today to ask Xbox, Playstation, and all game development companies to leave the Russian market. “We are sure that such actions will motivate the citizens of Russia to proactively stop the disgraceful military aggression,” the Ukrainian minister wrote.

Tagged with Apple, Google